CEG just launched its new brand design in March 2022. The company logo is based on the letters C E G, combined together in a geometric pattern.  “The CEG logo mark is reminiscent of a literal hot steel ‘brand’ that was used in old days to officially mark ownership,” says Zaid Masannat, CEO of Creations and designer of the new brand identity.  “We were inspired by this act of ‘branding’ to reflect a sense of authority”

The design is fresh and modern, with a careful selection of corporate fonts and color palette.

“I really like our new logo,” says Mr Ali Aljumaily, CEO of Construction Engineering Group (CEG). “I was impressed by the speed Creations were able to give us a wide range of equally impressive options and the speed in which we were able to conclude the project”

Creations is a design company based in Amman, Jordan that specializes in branding design, websites and interior design.